Ara
Toplam kayıt 12, listelenen: 11-12
Digital marketing practices: trends and challenges for the tourism industry
(Uluslararası Global Turizm Araştırmaları Dergisi, 2020)
The tourism industry has been facing a tremendous change in services due to the fast developing digital and smart applications in technology. Digital marketing has been changing many types of operations and influencing ...
Turkey’s tourist profile: a document analysis for future implications
(Journal of Tourism and Hospitality Management, 2018)
This paper aims to present an analysis of tourist profile in Turkey through a document analysis. The study covers the review of Türsab (Association of Turkish Travel Agencies) magazines published in years of 2000-2017 as ...