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Testing destination image scale invariance for intergroup comparison
(Tourism Analysis, 2020)
In destination image studies, researchers often compare individuals and groups with measurement scales. Classical Test Theory (CTT) assumes, when comparing groups, that scale measures the same social psychological construct ...
Country and destination image perception of mass tourists: generation comparison
(Anatolia, 2021)
The aim of this study is to determine whether the generations make a difference in the perception of destination image of tourists. The study is carried between July-October 2019 at Antalya Airport International Terminals ...