Browsing İşletme (Tezli - İngilizce) / Business Administration (Thesis - English) by Issue Date
Now showing items 1-20 of 26
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The impact of social mediaplatforms on college student's choice
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)School administrators and decision-makers strive to exploit social media platforms to boost enrolment. This study aims at examining types of social media platforms spread among students, seeking to show the resources’ ... -
The role of career satisfaction in the relationship between work overload and individual performance
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)The emergence of human resource management and firm performance literatures over the years have been among the most profound subject of research papers. This study considers Career satisfaction (CS) as second order construct ... -
Knowledge - based human resource management, perceived information transparency and bank innovative performance
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)The emergence of human resource management and firm performance literatures over the years have been among the most profound subject of research papers. This study considers Knowledgebased human resource management (KBHRM) ... -
Impact of social media usage on social media fatigue and employee productivity: Moderating role of gender
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)Social media usage is constantly increasing in organizations and users are experiencing some level of social media fatigue. This graduate thesis aim is to explore and look over the relationship between social media usage ... -
Optimization of cost reduction for logistics in e-commerce industry in Pakistan
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)An immersed and rapid progression in the e-commerce industry in Pakistan has been witnessed over the last few years, firms have aligned their resources to explore the strategies that lead to success and even allows the ... -
Challenges of supply chain management in West Africa: the case of Guinea conakry firms
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)The impact of global logistics and supply chain strategy has sparked intense debate both in academia and industry. But the importance of trade infrastructure as a sine qua non for facilitating better circulation of goods ... -
Impact of social media marketing on destination attractiveness and travel intention: the case of Djibouti
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)The purpose of conducting this study is to examine the influence of social media marketing on destination attractiveness and travel intention, it is also aimed to identify the role of destination attractiveness impacting ... -
The effectiveness of trainings on employess's performance and productivity towards organizational efficiency
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)The profitability of professional organizations is a widely present requirement that guides and intensively organize all the activities of public and private companies. On the other hand, the many integration mechanisms ... -
Factors driving the adoption of smart farm in Mali
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)The impact of smart farm and modern technological appliances and applications on agriculture cannot be underestimated. The study seeks to explore the factors driving smart farm and modern technology adoption in Mali. In ... -
Impact of packaging on consumer buying behavior of fast-moving consumer goods in rural areas of Pakistan
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2021)In the last decade, the consumer packaged goods sector in Pakistan has proliferated. The fast-moving consumer goods sector focuses more on attractive features that create a brand image in customers' minds. In this process, ... -
X ve Y kuşaklarının iş motivasyonlarının kariyer beklentilerine etkisi: bankacılık sektörü üzerine bir araştırma
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2022)Günümüzde çalışma hayatında bir arada olan kuşakların iş motivasyonları için uygulanması gereken politikalar değişmektedir. Çalışma hayatında motivasyon kaynaklarından birisi de çalışanların kariyer beklentisidir. Bu ... -
Effect of employee motivation on job performance and the role of commitment; an exploratory study in the automobile industry in Russia
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2022)The issue of motivation has become a topical issue influencing human behavior in various aspects and fields. As part of the implementation approach to motivation and inducing employee commitment, organizations develop ... -
Plastic waste and e-waste management, pollution, and recycling in Mali
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2022)This thesis contributes to the existent literature which has limited documentation on understanding household knowledge, awareness, attitude, disposal practice, and willingness to pay (WTP) about plastic, electrical and ... -
The impact of corporate governance on firm's performance with the mediating effect of capital structure
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2022)This research investigates the impact of corporate governance on firm’s performance in the presence of capital structure as a mediating factor for 93 Turkish firms between the period of 2016-2020. The current study takes ... -
Study on the effect of brand image and social media marketing on customer sales: a research on the tourism sector in Pakistan
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2022)The purpose of this research is to improve understanding of how brand image and social media marketing can impact customer satisfaction. The research was done within Pakistan's tourism sector. There are 3 variables in ... -
Factors affecting university students' restaurant choices: the case of Antalya
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2022)The aim of this study is to find the factors affecting the restaurant choices of university students, to evaluate the criteria that make the restaurants serving in the sector preferable by university students and to offer ... -
Algorithmic management and organizational outcomes: the case of Azerbaijan
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2023)As we know, the world is moving towards computer-based management and the wide use of Artificial Intelligence. The role of algorithms is substantial; however, it does not mean that companies should be fully dependent on ... -
Multi-dynamic competitiveness of mobile advertising systems: beyond a minimalist approach
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2023)The research conducted to analyze mobile advertising through Android mobile applications platforms and its impact on publisher's cost and revenue maximization. There are various pricing models used in advertising includes ... -
The association of service quality, customer value, corporate image and customer loyality of generatıon y. an implementation of sor model in the context of superstore
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2023)The purpose of this research is to as a result of fierce global competition, shoppers' loyalty to local stores is weakening across the world. This drop is most noticeable in Pakistan’s supermarket retail sector. S.O.R. ... -
The impact of digital marketing practices on the performance of tourism companies in Pakistan
(Antalya Bilim Üniversitesi Lisansüstü Eğitim Enstitüsü, 2023)This research aims to explore the influence of digital marketing on the performance of the tourism sector, focusing on two crucial factors: brand image and customer engagement. The impact of these factors on the performance ...
