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Do Turkish tourism players show interest for metaverse? 

Başer, Gözdegül (MTCON’23, 2023)
The evolution of Web 3.0 has brought many new technological transitions to our lives. Although, it is not a very recent application, metaverse has become widely known after Marc Zuckerberg’s investment and interest. Meta ...
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Destinasyon yönetiminde yeni yaklaşımlar 

Unknown author (Nobel Akademik Yayıncılık, 2021)
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Impact of Covid-19 pandemic on tourism research : a bibliometric analysis using cite space 

Başer, Gözdegül; Ehtiyar, Vesile Rüya (International Journal of Contemporary Economics and Administrative Sciences, 2024)
This research aims to review the extant literature on Covid-19 using bibliometric analysis in an attempt to gauge the evolving state of tourism research since the beginning of the Covid-19 pandemic. The ...
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Digital marketing practices: trends and challenges for the tourism industry 

Başer, Gözdegül (Uluslararası Global Turizm Araştırmaları Dergisi, 2020)
The tourism industry has been facing a tremendous change in services due to the fast developing digital and smart applications in technology. Digital marketing has been changing many types of operations and influencing ...
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Turkey’s tourist profile: a document analysis for future implications 

Başer, Gözdegül (Journal of Tourism and Hospitality Management, 2018)
This paper aims to present an analysis of tourist profile in Turkey through a document analysis. The study covers the review of Türsab (Association of Turkish Travel Agencies) magazines published in years of 2000-2017 as ...
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The pros and cons of digital marketing strategies: applications from the hotel industry 

Başer, Gözdegül (III. Uluslararası Batı Asya Turizm Araştırmaları Kongresi, 2019)
Tourism is being expected to show a sustained annual growth of 4.4 % in the number of arrivals between 2010-2030 for the emerging markets (UNWTO, 2019). Considering that tourism is a multidimensional service system covering ...
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Procurement and sales management with process management approach 

Aidinov, Ali Sofa; Ceylan, Demet; Talay, Işılay (Frontpage Publications, 2018)
A company's buying and selling departments are focused on responding to the types of demand that we can classify as internal and external demand. Although internal demand comes from other parts of the company, external ...
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Covid-19’un turizm fakültesi öğrencilerinin akademik ve psiko-sosyal durumu üzerindeki etkisi 

Söz, Fatma Nur; Karabulut, Esra; Gözdegül, Başer (Türk Turizm Araştırmaları Dergisi, 2022)
Bu araştırmanın amacı, Covid-19 pandemisinin Turizm Fakültesi öğrencilerinin akademik ve psiko-sosyal durumları üzerindeki etkisini değerlendirmektir. COVID-19 pandemisinin etkileri üniversite öğrencileri üzerinde farklı ...
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Sivil toplum Kuruluşlarının destinasyon pazarlamasındaki rolleri: Antalya örneği 

Başer, Gözdegül; Aktaş Alan, Aylin (2023)
Sivil toplum kuruluşları (STK), kar amacı gütmeden, gönüllülük esasına bağlı olarak, toplumun yararına eylemler yapmak üzere oluşan sivil topluluklardır. Turizmin farklı açılardan gelişimine yönelik olarak kurulmuş olan ...
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The pros and cons of digital marketing strategies: applications from the hotel industry 

Başer, Gözdegül (Paradigma Akademi Yayınları, 2019)
The tourism industry is known to be one of the first service industries to adapt and use information and communication technologies (ICT) for promoting its services (Sadr, 2013). In the early stage of the mainframe age in ...
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AuthorBaşer, Gözdegül (13)Güzel, Özlem (2)Ünal, Caner (2)Şahin, İlker (2)Aidinov, Ali Sofa (1)Aktaş Alan, Aylin (1)Ceylan, Demet (1)Ehtiyar, Rüya (1)Ehtiyar, Vesile Rüya (1)Ersoy, Aslı (1)... View MoreSubjectTourism (19)
Turizm (19)
Covid-19 (4)Destination marketing (3)Digital marketing (3)Dijital pazarlama (3)Strategy (3)Strateji (3)Türkiye (3)Cross-cultural analysis (2)... View MoreDate Issued2018 (3)2019 (3)2020 (3)2022 (3)2023 (3)2021 (2)2024 (2)Has File(s)Yes (11)No (8)

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