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Toplam kayıt 10, listelenen: 1-10
How does the cross-cultural view shape the destination brand personality and brand image? Evidence from the travelers
(Journal of Quality Assurance in Hospitality & Tourism, 2022)
This study aims to (a) reveal the relationships between the destination brand personality (DBP), destination brand image (DBI), satisfaction, and post-experience behaviors (PEBs), (b) unveil divergences by nationality in ...
İnsan kaynakları yönetimi ve liderlik
(Detay Yayıncılık, 2023)
Turizm sektörü, hizmet temelli bir sektör olup, insanın insana hizmet ettiği ve takım bilincinin gerekli olduğu bir alandır. Ne var ki, uzun çalışma saatleri, mevsimsellik ve değişen beklentiler bu sektörde çalışanlar ...
Impact of Covid 19 Pandemic on Tourism in Turkey
(International Hellenic University, 2022)
There has been a severe loss in tourism in 2020 and 2021 due to the Covid 19 pandemic in Turkey as it has been all over the world. This research aims to enlighten the impact of Covid-19 on tourism in Turkey. The research ...
How does the cross-cultural view shape the destination brand personality and brand image? Evidence from the travelers
(Routledge Taylor & Francis Group, 2024)
This study aims to (a) reveal the relationships between the
destination brand personality (DBP), destination brand image
(DBI), satisfaction, and post-experience behaviors (PEBs), (b)
unveil divergences by nationality ...
The pros and cons of digital marketing strategies: applications from the hotel industry
(Paradigma Akademi Yayınları, 2019)
The tourism industry is known to be one of the first service industries to adapt and use information and communication technologies (ICT) for promoting its services (Sadr, 2013). In the early stage of the mainframe age in ...
The impact of tourism on Turkish economy
(Peter Lang, 2020)
Çoklu bakış açısıyla Covid-19 pandemi krizi ve turizm
(Detay Yayıncılık, 2021)
Bu çalışma, Covid-19 pandemi krizi ve Türk turizmini, turizm sektörüyle doğrudan ya da dolaylı olarak bağlantılı olan çeşitli üst yönetim pozisyonlarında görev yapan yöneticilerin gözünden ele almaktadır. Dolayısıyla mevcut ...
The pros and cons of digital marketing strategies: applications from the hotel industry
(III. Uluslararası Batı Asya Turizm Araştırmaları Kongresi, 2019)
Tourism is being expected to show a sustained annual growth of 4.4 % in the number of arrivals between 2010-2030 for the emerging markets (UNWTO, 2019). Considering that tourism is a multidimensional service system covering ...
Medical tourism: understanding the phenomenon
(IGI Global, 2021)
The number of travels around the world to benefit from health services provided abroad is increasing every year. The high level of global demand for health services has influenced the rapid development of the medical tourism ...
Coğrafi işaretli ürünlerin destinasyon markalaşmasındaki rolü
(Atlas Akademik Basım Yayın, 2021)