Browsing by Author "Yılmaz, Yıldırım"
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The effects of distribution channels on the selling prices of hotels in time of crisis
Yılmaz, Yıldırım; Ünal, Caner; Dursun Cengizci, Aslıhan (19th International Conference on Tourism Marketing and Management (ICTMM), 2017) -
The effects of distribution channels on the selling prices of hotels in time of crisis
Yılmaz, Yıldırım; Ünal, Caner; Dursun Cengizci, Aslıhan (International Journal of Business, Human and Social Sciences, 2019)Distribution channels play significant role for hotels. Direct and indirect selling options of hotel rooms have been increased especially with the help of new technologies, i.e. hotel’s own web sites and online booking ... -
Impacts of operational management proficiency levels of hotels on operational and marketing related decisions in time of crisis
Yılmaz, Yıldırım; Ünal, Caner; Dursun Cengizci, Aslıhan (Journal of Tourism and Management Research, 2018)In this study, it is firstly aimed to develop a Hotel Operation Management Proficiency Scale and then to search if there are any differences between the decisions of hotels related to marketing and operation in time of ... -
Otel yöneticilerinin 2016 Türkiye turizm krizine ilişkin öngörüleri ve kriz yönetim uygulamaları
Yılmaz, Yıldırım; Ünal, Caner; Dursun Cengizci, Aslıhan (Journal of Yasar University, 2019)2016 yılında Türkiye’de yaşanan turizm krizi özellikle Rusya pazarı odaklı hizmet sunan otel işletmelerini etkilemiş ve otel yöneticilerini krizden sağ kurtulmaya yönelik çözüm yolları aramaya itmiştir. Otel yöneticileri ...